If you’ve ever spent hours writing a blog post, hit publish, and then… nothing happens, you’re not alone. Many of my clients come to me wondering why their consistent blogging efforts aren’t bringing in website traffic or leads. A well-written post is great, but if it’s not strategically written for SEO, it won’t reach the […]

You’re staring at your website, half-proud that you built it yourself and half-annoyed that it still doesn’t feel quite right. It’s not bad… but it’s not you. Would a website template work? Are website templates even worth it anymore?

There’s SO much advice floating around on the internet about if you should niche down in your business, especially for photographers. This article has some tips to help you determine if you should niche down.

Tell me if this sounds familiar… okay, not necessarily tell me because you know, we’re both behind computer screens right now and the audible “heck yes” might be a little awkward, but see if this resonates with you. You hop on Instagram to post some photos from a recent wedding, but before you post you […]

It seems like everyone is taking advantage of the opportunity to get on Instagram Threads. But is it an app that would benefit your photography business?

One of the most crucial parts of having a successful photography business is creating a brand strategy. If you’ve been trying to improve your own brand, you’ve probably heard the term “brand strategy” a number of times. But what exactly is it?

Nowadays, there are so many different photography education resources, from podcasts to free guides and more. But with all this information available, how do you know what’s going to be the best quality?

If you’re anything like most photographers that are in their first few years of business, a lot of your inquiries are probably coming from social media. And if that’s going well, then do you actually need to bother creating a website?